I definitely have to sympathize with you.
Most people are flakes who have little to no patience. The fact that you
offer a product which is different from other similar ones should be enough for
SOME people to wait but these same people might not have much common sense and
would find something else to blow their $ on. let's face it, musicians are
not the most financially stable of folks and their disposable spending $ is
often a temporary thing.
Hows this for an idea?
Always keep a certain number of each module in
stock so that it is ready to go when you get an order, then immediately work on
making replacements for the ones which have gone. Maybe you're way past
that point, with a huge backlog right now, but it makes sense to have as much of
your product available for sale so that you dont disappoint the impatient
asshills out there. Either that or tell them how long they will have to
wait right off the bat, if possible.
Another thought is to possibly employ the help of
others to assemble your circuits, or even sell as kits.
Just some suggestions, I'm sorry you've been let
down by unreliable people.
----- Original Message -----From: grantrichter2001Sent: Sunday, January 13, 2002 1:49 PMSubject: [wiardgroup] Re: Grant @ NAMM?> What are the chances that Grant will be showing off some of
his
> beautiful blue boxes in Anaheim next week?
Wiard does not need any more attention. What Wiard needs is
customers who will pay a lot of cash in advance and wait as long
as it takes to get their modules. You will not find that at NAMM, so
a trip there is a waste of corporate funds.
That may seem like an assinine comment, but it is literally true.
Our culture is based on such rapid gratification of every impulse,
that the number of persons with the patience for handcrafted
items dwindles every day.
It is only very recently that such rapid access to every type of item
has become the norm. And now it is expected and any delay is
bitterly resented. I am the same way, I pay for expedited shipping
from Amazon because I want it NOW!!!!!
It takes all my courage to tell people "You have to wait while it is
built". Most people just say "foget it" at that point, but lucky for
Wiard, there still are those with the patience of maturity.
No one in the electronics industry remembers how to do these
processes or even what analog electronics looks like. If you
showed them a Wiard module and asked them to mass produce
them, they would just roll on the floor and laugh! You would get
quotes of $1000 per module, IF they would even try.
So the handcrafted thing is not A choice but the only choice. I
hate making people wait for their orders, but there is simply no
other possible method. Things like NAMM are irrelevent when
demand will always exceed the time available for production. Not
by choice, but because the electronics industry itself has
forgotten it former methods.
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