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Subject: Re: Suggestion for MOTM Web site

From: "konkuro" <konkuro@...>
Date: 2003-10-29

Mike E. wrote:

>I don't mean to sound callous, but that doesn't sound like a very
smart business decision to be advertising your competition. True,
Paul's lineup has some large holes, and this page probably would only
cover modules that fill those holes, but I suspect that Joe Modular
buyer would probably look at the particular companies modular format
in question as well.<

Oh, I couldn't disagree more. First off, Paul's lineup does NOT have
large holes. He has all the modules you need for a basic system,
plus some. The Stooge modules are "gravy" modules.

Now consider Joe Modular Buyer. He goes to the Blacet site and finds
Blacet modules. Great. Next he visits the MOTM site where he finds
MOTM modules AND Blacet modules. Even better. Oh and look— you can
get that neato Encore frequency shifter in MOTM format too! Uh-oh…no
MOTM cabinets. That's a bummer. Oh wait—the Stooges make them.
SOLD.

FWIW, lack of cabinets was an actual deal-breaker for me. MOTM was
my first choice of synthesizer, as I liked the large size and the
specs. But the rack-mount format sucked. Racks are generally too
deep and heavy for housing synth modules. I wanted a more sensible
solution. So I searched and searched and finally found a rack that
would work, though it was still too deep for my tastes. By that
time, however, somebody tipped me off to Synthesizers.com, which
offered a good selection AND beautiful instrument cabinets. Had
cabinets and the additional temptation of outside modules been
available from Synthtech at that time, Paul would have been at least
$7,000 richer.

One last thing: Most people interested in modular systems have bought
their base systems by now. The next phase of the analog revival is
reformatting. Modcan was one of the first to recognize this and
wisely supported Cyndustries. I know from talking to people who have
bought or are planning to buy Modcan that the added value of Cynthia
modules clenched the deal. Anyone who doubts this should consider
how often you see "Modcan/Cynthia" written nowadays rather
than "Modcan." Synthtech would likewise benefit from making the
added value of Stooge modules known to prospective buyers from the
very start.


>Quick: name a modular maker from the 70's who still makes modulars.<

PAIA.

johnm