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Subject: Re: [motm] Update/new logo poll

From: Aaron Day <aaron@...>
Date: 2008-12-08

Hi John, 

A great choice and in fact it a version is used for the BVG public transportation system here in Berlin.

For Paul's customers in the EU it might convey the "tram-stop emotion" rather than "synth I want to buy"... but I'd take it over all the other fonts chosen. 

That said, I am glad John brought up the font issue. No offense to your designer but you might consider getting someone who is a typographer and/or has experience with logo creation and /or product design. It will be money well spent. If you can't then at least force your designer to look up "kerning" on Wikipedia.

No I am not a graphic designer or typographer. Yes, I have spent lots of money on their services and–with all things, the "fast, cheap, good––you get to have two of the former" holds true. 

Please flame me offline if you must.

ad

On Dec 8, 2008, at 3:38 PM, John Mahoney wrote:

1D.

Perhaps consider the font "Meta":
http://www.myfonts. com/fonts/ fontfont/ ff-meta/
You can enter some sample text to see how it looks.

Meta is a neat-looking alternative to Helvetica. It's used for signs 
on the German train system or something. Very clean, but the 
lowercase "g" has some character.

John